Gerson Lopez
Gerson Lopez
I was employed by Privcap Media for almost two years as a single in-house designer. The job required many digital assets, but nothing as important as the weekly and monthly reports that needed to be designed, together with a copy editor. I worked on a plethora of reports, both print and digital—the 40 page compendiums being the largest body of work.
Before my start, Privcap had developed their branding, and created publication templates with freelancer Irasema Rivera — a brand/creative director. I implemented the templates with real content, and continued to develop the brand. On my exit, Privcap/ had a solid branding and design strategy.